Here’s something that doesn’t talk of store closures, debts or bankruptcy!
John Lewis Partnership has, as per reports, extended its third party offering on its website and in-store line-up for autumn/winter 2021.
The British apparel retailer has said that it will be adding over 30 new fashion and accessory third-party brands to its website.
It also said that the brands chosen comprise athleisure labels, casual wardrobes and pyjamas, and respond directly to the new needs of the nation.
While September will see the launch of les girls les boys, Malone Souliers footwear, Fila trainers and Fat Face, in October pyjama brand Their Nibs and Celtic & Co will be unveiled.
For menswear, the new brands added are New Balance, ‘Exclusive to John Lewis – Barbour Wilderness Collection by Ben and Marina Fogle’ – all to be launched this month. Menswear label Dukes Cupboard is expected to be unveiled in October 2020.
John Lewis has also added sports brands like Peloton and Arcteryx to its platform.
Stating on the brands chosen, Christine Kasoulis, Fashion Director, John Lewis, said that the pandemic has been instrumental in causing this shift from formalwear to casualwear as more and more people are now working from home and it’s not expected to change anytime soon.
John Lewis Partnership, which is known mainly for apparels, accessories, beds and bedding and watches, has never compromised on customer satisfaction and this step is also surely going to attract lots of customers to the retailer’s website.
Notably, John Lewis Partnership had recently topped the UK customer satisfaction index.
Also Read: John Lewis retains Numero Uno spot in UK customer satisfaction index; M&S in top 10
