Bench, an international apparel brand, has rolled out its Centric PLM project… “We were looking for a PLM solution which would support us in expanding our product portfolio and reduce time to market,” said Bruno Sälzer, Chairman and CEO of Bench.
The apparel brand has deployed Centric PLM to enhance the collaboration throughout its supply chain and simplify internal and external processes in the line. The primary objective is to increase the productivity and reduce time to market while continuing to expand business operations.
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The CEO of the company further informed that the key deciding factor in choosing Centric was their innovative solution, Centric 8 PLM, and its ability to deliver quickly using their Agile Deployment Methodology. “Centric has industry specific best practices built right into the software and I am really impressed with Centric’s out-of-the-box solution which allowed us to have the system up and running within four months,” said Bruno. Centric Software is the leading provider of product lifestyle management solutions for fashion, retail, outdoor, footwear, luxury and consumer goods companies.
Started in 1989 as a small menswear label with roots in skate and BMX culture, today Bench has grown to become a global brand that offers fashionable, comfortable and timeless pieces featuring innovations in fabric and styling suited to a 24-hour lifestyle. Today, the apparel brand is present in 34 countries throughout Europe and North America.
