Levi Strauss recently announced to deploy artificial intelligence throughout its fulfillment network to better service e-commerce orders.
The company’s patent-pending technology BOOST will streamline e-commerce fulfillment by expanding available product searches to include stores, giving consumers more options if a product is out of stock at distribution centres.
The technology is designed to help choose the “best fulfillment option for both the consumer and our bottom line,” commented Louis DiCesari, Global Head of Data, Analytics and AI at Levi’s.
Along with opening up more inventories to customers, BOOST is able to optimise operations by reducing split shipments.
The launch of BOOST is said to be a part of the larger effort of Levi’s to digitally enhance its operations.
Currently, Levi’s is applying BOOST to around 40 per cent of US consumers’ e-commerce orders and is already scaling the technology across Europe.
As per Levi’s Global Operations Data Science Manager Inna Saboshchuk, the company plans to process 100 per cent of eligible US orders using BOOST by Black Friday.
