Delta Apparel, Inc., a provider of core activewear and lifestyle apparel products, has announced the acquisition of Dallas-based technology company, Autoscale.ai, in order to leverage its existing proprietary automated product workflow from design to fulfillment.
Delta’s DTG2Go platform is a market leader in the on-demand, direct-to-garment digital print and fulfillment industry, bringing technology and innovation to the supply chain of its customers.
As per the company, DTD2Go – combined with Autoscale – will provide automated solutions for design creation, art & licensing management, and marketing spend, as well as seamless connectivity with various online marketplaces.
Commenting on the development, Deborah H. Merrill, President, Delta Group, averred, “Integrating Autoscale’s innovative technology into our portfolio is a critical part of our strategy,” adding, “The acquisition allows us to take full advantage of the Autoscale technology, which should quickly expand beyond its current capabilities, further transforming the on-demand opportunities in today’s e-commerce market.”
TK Stohlman, Founder and CEO of Autoscale.ai will continue as President of Autoscale, while Syed Aamir Naqib, Autoscale’s Chief Technology Officer is also joining DTG2Go.
The transaction was structured with the acquisition purchase price substantially based upon future profits resulting from the Autoscale.ai technology. The company will fund the initial cash payment of US $ 8.0 million through its existing US credit facility.
We expect to quickly launch some new applications utilising Autoscale technology which should expand the on-demand opportunities for our existing customers and bring new customers to our DTG2Go platform,” continued Merill.