by Apparel Resources News-Desk
11-May-2018 | 2 mins read
Days after, Sri Lankan manufacturer opted for Centric Software’s PLM solution, EEKA, a Chinese apparel brand that specialises in made-to-measure women’s apparel has opted for Centric Software’s PLM solutions.
Notably, EEKA is the first China-based apparel brand that has introduced the made-to-measure concept in women’s-wear clothing and has invested considerably in it. The Chinese apparel company is planning to provide its customers with a platform which will help them buy customised clothing through their mobile phones.
Centric Software will provide the most advanced enterprise technology in fashion, retail, outdoor, luxury and consumer goods to help EEKA achieve digital transformation.
EEKA’s CEO Jian xiong Hu elucidated the fact that the company wanted to upgrade its current digital and physical tasks in a bid to convert this idea into a reality. “We want to build a system that can manage the MTM service with a flexible supply cycle and single channel shopping to cover every single view of a customer’s experience,” he said.
The Chief further maintained that MTM clothing for women is a highly complicated process but with the help from Centric Software, it has managed to overcome every obstacle.
Centric’s PLM solutions are a well-known technology provider and they offer the best solution in the world. EEKA feels that the platform by Centric will help them meet goals for multiple brands, youth products and occasional wear.
Markedly, EEKA Fashion Corporation has more than 1,300 stores and two manufacturing hubs which employees over 10,000 employees.