Amazon announces new drone service and new AI app that helps shoppers shop with similar outfits

by Apparel Resources News-Desk

06-June-2019  |  2 mins read

Amazon AI App
Image Courtesy:

Amazon, the e-commerce giant, unveils “Shazam for Clothes” a new app capable of providing outfits recommendations and new drones that can deliver a package in less than 30 minutes. This was revealed in the ongoing amazon’s first ever artificial intelligence conference re:MARS being held in Las Vegas, USA.

Stylesnap, the official name of its new clothing app, is encapsulated with AI-based technologies that recommend users with the similar outfits. The customers shopping through the amazon app can upload a picture and the app will recommend with similar outfits. This will let the customers search for outfits that they cannot describe in words.

“When a customer uploads an image, we use deep learning for object detection to identify the various apparel items in the image and categorise them into classes like dresses or shirts. We then find the most similar items that are available on Amazon,” said Jeff Wilke, Head of Consumer Behaviour, Amazon.

Another announcement was for the launch of its new drone service, with enhanced capabilities, making it more stable than the previous models. The drone lands and take off is almost similar to that of a helicopter, and it is capable of spotting moving objects much better than humans can.

“While drone technology has been around for years, safety issues needed work. The levels of safety and reliability of a drone at the moment are not to that standard and I think that represents the biggest challenge that we need to deal with,” said Matthew Marino, RMIT Aerospace Engineer.

There was no announcement on when these drones will be live. However, Wilke added that the company is working with regulatory agencies to get approval, which is expected to take place within months.

Besides, a new warehouse sorting system was developed, which depends on small robotic vehicles topped with miniature conveyor belts, already being used in Denver and Colorado. These, and another robot Amazon unveiled, are updates to the Kiva “drive units” that the company acquired years ago.

Share This Article