After a stupendous inaugural issue that was appreciated by the industry, Team AO in this issue reviews the denimsandjeans show held at the Gem Centre in HCM City, where denim manufacturers from India, Pakistan, Bangladesh, China etc. showcased their latest offerings. Denim is certainly poised to be the next growth product from the country and the event was extremely important to identify sourcing options in denim fabric from global suppliers. A country that has really captured the attention of the global apparel trade in the last oneyear, Vietnam registered exports worth US $ 27 billion in 2015 with target to cross US $ 30billion in 2016!In the backdrop of the first ever denim show – Denimsandjeans.com Vietnam, held in the Ho Chi Minh City, the TeamAO discovers a vibrant and responsive industry, looking at denim as a relatively new but potential growth segment. Under the trends section, get the latest from the ramps on Silhouettes for Fall 2016. Also catch all relevant industry news from other competitive destinations in our ‘Vietnam & Beyond’ section. Besides the above, our news, Export Statisticsand the technology pages make the magazine worth readable.