A tectonic shift is underway in the Bangladeshi non-denim bottoms manufacturing & export landscape. Pioneering its way, M&S has moved its entire production of non-denim casual bottoms to Bangladesh, following the trend are Brandix Casualwear, Sparrow Apparels Limited, Spider Group, Islam Garments and Bando Designs – all tapping the non-denim casual bottoms market. Facing stiff price competition and the rising wages all over the world, the evergreen appeal of denim bottoms has given way to non-denims, coming packed with value additions and performance finishes. Apparel Online interacts with a range of manufacturers to have their view on the product gaining popularity in the country. Keeping its promise to provide an engaging platform for interaction and networking, Apparel Online has forayed into sports with the first-ever ‘Golf Day’ initiative. The inaugural event, held at the Kurmitola Golf Club in Dhaka, attracted many industry golfers and some celebrity golfers too! Read the live coverage under “AO INITIATIVE’. Team AO was also present at the recently concluded two events – Denim & Jeans show in Dhaka and CISMA 2015 in Shanghai, China – to present its readers with live coverage in this edition. Besides the above articles, the Tech Management and Fashion pages make the magazine more interesting and readable.