Dior is all set to return to Mykonos for the coming summer season, to get its share of sales from the vacationers visiting the Nammos Village.
This time the shop will feature select women’s ready-to-wear pieces, with an addition of Summer 2019 menswear collections. The pop-up will remain open through September.
Celebrities and influencers are known to choose the Greek island destination of Mykonos as their summer go-to destination. This is the first time that the pop-up will offer pieces created by Dior Homme Creative Director, Kim Jones, showcasing several men’s ready-to-wear collections.
Also offered in the shop will be Dior’s Beachwear 2019 capsule, encapsulating a range of retro-futuristic prints over bathing shorts and shirts.
On the womenswear front, the pop-up will include select items right from an exclusive collection just for the location, to Dioriviera capsule, that takes cues from label’s Creative Director, Maria Grazia Chiuri’s kaleidoscopic motif. A few leather goods, accessories and jewellery will be available at the store.
Starting July third week, clients will also get the chance to customise their own iconic Dior Book Tote bag.