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Smart Clothing set to steer the Fashion Industry

by Deepak Mohindra

06-May-2019  |  3 mins read

SW editorial
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‘Smart Garment’ is now being talked about a lot in the industry, the market of which is expected to reach US $ 4 billion by 2024 with 45 per cent CAGR, according to ABI Research. This growth of smart garments is outpacing other categories in the domain of wearable technologies. Although the current developments of such clothing
are based more on performance-wear and winter sports category around Western Europe, very soon it will encompass the whole gamut of the wearable segment.

As garments are becoming smarter, the differentiating line between a traditional garment and a garment with a gadget is getting blurred. CES 2019, the world’s premier show for not only consumer technologies but also innovators and breakthrough technologies, presented a number of smart garments that caught the visitors’ attention.

Mas Holdings, one of the most respected garment manufacturers of south-east Asia, has shown the path of transformation from the role of a contract manufacturer to becoming a technology company in the garment domain. The writing on the wall is clear; if the garment industry does not start dabbling with technology, the technology companies will start dabbling in garment making. With this strong message coming across, StitchWorld is introducing a new category ‘Smart Garment’ from this issue onwards, wherein we will showcase/feature the interesting developments from around the world, where technology is being used intelligently to make garments smart. In the current issue, we have discussed in detail about the award-winning smart garment, KJUS HYDRO_BOT Ski Jacket, which is claimed to be the first-ever ski jacket with wearable technology.

Digitalisation is another trend emerging faster than ever in the global apparel industry with more and more retail brands as well as apparel manufacturers embracing it. Recently, my team visited Lectra’s VIP Fashion Event held at its headquarters in Bordeaux, France. As per my brief, the attendees were made to realise the significance of digitalisation in the era of ‘hyper-connected consumers’. My team also conducted an exclusive interview of Lectra’s CMO Céline Choussy who emphasised on the significance of AI, ML, IoT, MTM and Robotics and how these concepts have turned into reality through Lectra’s cutting-edge solutions. You will find a detailed coverage of the same in the present edition.

Besides, this issue also highlights the challenges in 3D simulation where the industry’s top stalwarts in 3D share their views as to why the concept is not feasible for all product categories and how the users are miscalculating the areas of strength that 3D body scanning method actually holds.

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