Here’s Texworld Evolution Paris!
Messe Frankfurt, taking advantage of the new situation, is set to launch its communication and reaffirm the unique positioning of its trade shows at the heart of the European and international textile industry.
Its new banner Texworld Evolution Paris brings together all fashion and textile events offered by the French subsidiary of Messe Frankfurt.
Notably, the new banner builds on the original Texworld Paris trade show that’s been instrumental in helping fabric and apparel makers establish in the global fashion world.
The entire objective is to effectively and efficiently meet the needs and hopes of all industry professionals.
The evolution also expresses show’s ability to easily adapt to market trends like highlighting exhibitors capable of responding to smaller orders or developing new services, among others.
The digital platform (https://texworld-paris.fr.messefrankfurt.com/paris/en/digital-platform.html) for the Messe Frankfurt France trade fairs was unveiled on 1 September 2020.
The platform helps buyers, manufacturers and contributors maintain business contacts and monitor trends between 2 editions of the shows.
The next edition from 1 to 4 February 2021 will finally be an opportunity to express this transformation and fully install the new brand identity.
Texworld Evolution Paris will open opportunities for Apparel Sourcing, Avantex, Leatherworld, Shawls&Scarves, Texworld and Texworld Denim Paris to integrate the unified communication campaign unveiled with the other brand events by Messe Frankfurt, namely Texworld and Apparel Sourcing Addis Ababa and Texworld and Apparel Sourcing USA.
Messe Frankfurt is the world’s largest trade fair and event organiser with its own exhibition grounds, and has around 2,600 employees at 29 locations. All details about textile trade shows organised by Messe Frankfurt throughout the world can be found at the platform: www.texpertisenetwork.messefrankfurt.com