The Prada Group has announced the second installment of its ‘Shaping a Sustainable Digital Future’ initiative.
In collaboration with Yale School of Management and Politecnico di Milano School of Management, the conference is scheduled for 20th November in Milan.
The event marks the progression of the Italian company’s cultural conversations under the “Shaping a Future” name, and will explore the impact of digitalization on business and sustainability this time around.
Both the schools have launched a contest for students ahead of the event, which requires the participants to develop new concepts and ideas to contribute to the event.
The first edition of the conference, called “Shaping a Creative Future,” was held in March last year. Moderated by the two universities, the symposium focused on the relation between sustainability and innovation and included a host of interactive conversations, debates and discussions with leading international academic, creative and business figures such as Anna Zegna, President of the Zegna Foundation; Carlo Capasa, President of the Italian Camera della Moda; Sergio Rossi President of Andrea Morante, and former Luxottica Chief Executive Officer and Current Executive Chairman of Eataly Andrea Guerra.
