The Lenzing Group has unveiled brand new Indigo Color Technology in its Tencel Modal fibres and aims at enhancing its sustainable offerings for the denim industry.
The pioneering technology incorporates indigo pigment directly into Tencel branded Modal fibres using a one-step spun-dyeing process. As per Lenzing, this delivers superior colour fastness relative to conventional indigo dyeing whilst using substantially fewer resources.
Despite resistance to home-laundry fading, wash-down effects for denim products can be achieved using commercial laundry techniques, adds Lenzing. Tencel Modal fibres with Indigo Color Technology are inherently versatile and enable implementation in a range of multi-fibre blends.
The denim industry’s demand for eco-responsible alternatives is growing rapidly, as brands and supply chain partners seek greater sustainability.
Lenzing has been working closely with such partners to counteract environmentally harmful denim production processes via the botanic origin of its raw materials and responsible production processes.
The new innovative offering has been awarded with the EU Ecolabel – a label of environmental excellence awarded to products meeting high environmental standards throughout their life cycle.
Produced in Austria, predominantly from beech wood derived from sustainably managed wood sources, the new offering has been designated BioPreferred by the United States Department of Agriculture (USDA).
Florian Heubrandner, Vice President Global Textiles Business, Lenzing AG says, “Innovation is at the core of what we do. By upending traditional manufacturing processes and implementing our pioneering technology along with renewable and eco-responsible materials, Tencel Modal with Indigo Color Technology sets a new benchmark for indigo application and sustainability in the denim industry.”