Zara has introduced its latest sustainable collection, featuring textiles that look and feel like silk but are made from 50 per cent recycled textile waste. This collection is part of Zara’s ongoing partnership with fashion technology company Circ.
This new collection consists of four pieces, each crafted entirely from Circ Lyocell, designed by Zara to showcase clean, minimalist silhouettes with a natural look and feel.
Circ’s innovative recycling technology addresses the challenge of breaking down polyester and cotton blends, known as “polycotton.” Circ is the only in-market platform that can successfully separate polycotton blended textile waste and recover both cellulosic and synthetic fibers.
“For us, success is when circularity is the default, with no compromise on quality or design,” said Peter Majeranowski, CEO of Circ. “Our latest collection with Zara builds on our goal of creating a model for widespread adoption of sustainable materials. This partnership also reinforces the long-term potential of Circ and Inditex to work together to improve product circularity for the fashion industry, while demonstrating Circ’s product quality.”
