International apparel brand United Colours of Benetton has partnered with French 3PL service provider FM Logistic India to handle the brand’s warehousing operations across the country. The operation formally began in the presence of Ramprasad Sridharan, CEO of United Colors of Benetton India, and Alexandre Amine Soufiani, MD of FM Logistic India.
“We are excited to work with an established player like FM Logistic to handle all aspects of our omnichannel warehousing needs. As a well-known fashion brand, we are building a robust supply chain towards the seamless transition of products from the warehouse to retail outlets, and ultimately to consumers, raising the user experience, satisfaction, and loyalty standards across all touch points,” stated Ramprasad Sridharan, CEO, United Colors of Benetton India
To accelerate the boost of UCB’s expansion in the Indian market, FM Logistic will implement comprehensive supply chain and IT solutions that will be plug-and-play ready. The warehousing operations will run from Farrukhnagar, Haryana, and will have a storage facility of 1 lakh sq. ft. FM Logistic will manage the returns and refurbishments along with labelling and repackaging.
As per reports, Farrukhanagar MCF, which is 7 lakh sq. ft. in size is the country’s first FM global-certified and LEED gold-certified warehouse with top-notch facilities including solar panels, water treatment plant, rainwater harvesting, world-class insulation and ventilation and many such facilities.
“We are committed to delivering to our customers the highest standards of safety, compliance, sustainability, conditions of work, quality and operational excellence at competitive costs, We are very thankful to United Colors of Benetton for their trust and long-term partnership. We are delighted to partner with United Colors of Benetton to manage their fulfilment operations pan- India,” quoted Alexandre Amine Soufiani, MD – FM Logistic India as per reports.