
In Kolkata, the men’s ethnic and occasion apparel brand Tasva has launched a new flagship store. Situated on Elgin Road in the city, the 2,400 square foot store was inaugurated alongside Bollywood actor Harshvardhan Rane.
At an interactive launch event, prominent figures in fashion and influencers from Kolkata convened at Tasva’s newest Kolkata store. The business is launching its collection of festive attire for the approaching wedding season. It sells kurta sets, sherwanis, and accessories to provide customers a complete wardrobe.
Ashish Mukul, the head of Tasva’s brand said, “The store’s layout and decor were thoughtfully chosen to provide our customers with a distinctive Tasva experience while ensuring a seamless and opulent shopping experience. Given its reputation as a fashion hub and rich cultural legacy, Kolkata was an obvious choice for our flagship store.”
A group of committed stylists work at the business, providing customers with individualised services. According to its Facebook page, Tasva is an initiative by Aditya Birla Fashion & Retail Limited and designer Tarun Tahiliani with the goal of providing classic beauty to the contemporary Indian man.






