To influence the young and restless to take a cue from Charlie Chaplin, a classic personality, and be motivated and positive even in these tough times of pandemic, Spykar has announced the official launch of ‘Charlie Chaplin X Spykar’ collection.
Spykar, India’s leading jeanswear brand for the youth, has licensed Charlie’s name and image, as the Little Tramp.
Spykar has expanded its portfolio to become a one-stop-shop for casualwear ensemble for both men and women available pan India across 230 exclusive outlets, 900+ multi-brand outlets, all key large format stores and e-commerce portals.
Ritesh Hingorani, Assistant Vice President Sales of the company elaborated on the thought behind this range, “Charlie Chaplin revolutionised the film industry both on and off-screen. He is revered even today as a cinematic, a great humanist, influence and a comedy genius. We are not simply licensing a name and image, but the life’s work that he represents. Over the years, his totemic Little Tramp figure has come to represent not only the ragged, mischievous, resilient character from his films, but also Chaplin’s own humanism, humour and modernism.”
The collection includes Chaplin-themed merchandise such as Charlie’s own sketch and signature printed on T-shirts, Charlie’s quotes and much more. The collection is exclusively available on Flipkart during the Big Billion Day Festive Sale and will be made available on the Spykar website from today (4 October).
