rue21 has come a long way from where it was 3 years ago!
Yes, 3 years since emerging from bankruptcy, US-based rue21 has announced that it will open 15 physical stores starting January 2021.
The American retailer for women’s casual apparels has been increasing its comparable sales every year – surpassing all the expectations and predictions.
In fact, rue21 has been one of those few brands that experienced upward trend ever since it emerged from store closures and lockdowns.
After opening 3 stores recently, rue21 is now excited about new launches next year.
Consistent performance over the last 3 years helped the retailer get rid of debt and there has hardly been a fashion retailer whose bankruptcy journey was so smooth and fast.
2020 has been eventful for rue21 – more on positive note – as the year saw the retailer bring former HSN President Bill Brand as next CEO, in addition to expanding its plus size offerings in 61 stores.
Also Read: rue21 to expand plus size offerings in 61 outlets in Q1
With nearly 700 stores across the country, the addition of 15 more stores in January 2021 is an indication that rue21 is on roll and we can expect more from the retailer in future.
