Puma, a renowned German sportswear brand, has joined forces with West Coast-based designer Rhuigi Villasenor to launch an exquisite collection of footwear and apparel, drawing inspiration from New York’s deep-rooted passion for basketball.
This exclusive collaboration, known as the fourth instalment of the New York Worldwide series, showcases the iconic faces of New York City basketball, both past and present—RJ Barrett and Walt ‘Clyde’ Frazier—as its prominent figures.
Presenting the latest assortment in the lineup, this collection showcases a thoughtfully curated range of footwear and apparel, drawing inspiration from the timeless aesthetics of the basketball court.
Puma’s iconic Clyde Mid silhouette takes centre stage, adorned in a classic colour palette and featuring meticulous detailing that beautifully captures the allure of vintage basketball, including a pre-yellowed sole.
Complementing the footwear, the collection offers an array of apparel options, such as a graphic tee, basketball shorts, and an oversized tote. Notably, these exclusive designs pay homage to New York City’s profound influence on global music, fashion, and culture, as emphasised by Puma in their press release.
Starting on 27th May 2023, the eagerly anticipated Puma x Rhuigi collection will be made available for purchase at Puma flagship stores and through their online platform, ensuring accessibility to enthusiasts and fans worldwide
