MCM launches lounge and sleepwear collection

by Apparel Resources News-Desk

15-January-2020  |  1 min read

MCM
Image Courtesy: fashionunited.com

The German-based luxury lifestyle brand MCM is now expanding into leisurewear with the launch of its maiden lounge and sleepwear collection.

MCM has stated that the collection is rooted in ‘the brand’s travel heritage and interpreted for the modern nomad.’

The design of the collection has been the talking point lately! The mulberry silk collection was designed in a way to empower the individual, taking a gender-neutral stand.

Add to it, the collection offers best comfort to the wearer.

The collection includes exquisite pajama sets in addition to sleep masks and reversible robes with each featuring brand’s logo.

Available in MCM stores across the globe and on e-commerce platform, the lounge and sleepwear collection was made to pair well with MCM’s latest collection of underwear.

MCM, reportedly, makes around 70 per cent of its sales in Asia, and around 30 per cent in Europe, the Middle East and the Americas.

Share This Article