As per several media reports, H&M has come under heavy pressure and has been forced to close 20 stores in China following its statement on forced labour in Xinjiang that has led to uproar amongst Chinese nationals and authorities.
The New York Times has reported that the Swedish Group has shut down about 20 of its 500 outlets in China.
Some of the closures might have been due to Chinese landlords forcing to brand to shut down the shops, while local consumers also vowed to boycott the brand, Taiwan News reported.
The brand has, however, not issued any statement about the closure of stores.
Chinese media had called for Chinese boycott of Swedish multinational retailer H&M, sports apparel powerhouses Nike and adidas; New Balance; Burberry and other members of the Better Cotton Initiative (BCI) that had voiced concerns or pledged not to use supply chain components produced in Xinjiang.
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