Fabletics, an athletic clothing company, has partnered with NEXT to improve its third-party online service. Online, the retailer only carries the well-liked Fabletics core brand.
The company focuses on both high-impact and low-impact athletic wear. High-impact apparel is made to protect and support athletes during high-intensity interval training and outdoor activities. Low-impact apparel is made to provide maximum flexibility and support for individuals who prefer Pilates and yoga. At the moment, Regent Street in London is home to its flagship store.
For the first time, Fabletics will be sold through a collaborating stockist as part of this historic milestone push into NEXT. Favourite core range collections including Motion 365+ and Oasis Pure Luxe will be included in the collection. Some of the brand’s best-selling bras, T-shirts, tops, jackets and trousers will also be available in sizes UK4–UK22 on NEXT.co.uk.
NEXT has shown success in its endeavours to broaden its third-party services in order to compete with its rivals. The retailer dismissed the early summer rains and raised its profit forecasts in August.
Increased cost savings and better-than-expected revenues, especially overseas, have helped NEXT’s finances, the company said. It stated that it is now expected to make approximately £ 980 million in earnings this fiscal year, which is £ 20 million more than it predicted.
