Royal Enfield has inaugurated a new apparel brand store in Pune, Maharashtra. In addition to providing riding gear, lifestyle clothes, accessories, and other items, the new store will serve fans of Royal Enfield motorcycles in the Amanora Mall in Hadapar, Pune. The store sells helmets and a large selection of men’s and women’s lifestyle clothing, such as shirts, t-shirts, pants, bags and shoes, in addition to a large selection of riding jackets, such as the Nirvik V2, Crossroader and Streetwind Eco.
Yadvinder Singh Guleria, Chief Commercial Officer of Royal Enfield, commented on the launch, saying, “With the launch of our exclusive apparel store in Pune, we’re expanding our retail footprint to offer high-quality riding gear and lifestyle apparel with increased accessibility.”
In addition to aggressively expanding its line of motorcycles, Royal Enfield is also introducing new riding gear at a rapid pace. Following the introduction of its Crossroaders riding jacket, Royal Enfield has now introduced its all-weather riding gear, the Royal Enfield X Revit. Men’s and women’s gloves, trousers and jackets will be available in the Royal Enfield X Revit range. The equipment will be equipped with cutting-edge armour, removable liners, and adjustable fit for a comfortable fit in any weather condition or terrain.