As a part of its global market expansion, Canadian outdoor apparel brand, Canada Goose is set to come up with three new stores in North America; one in the U.S. and two in Canada.
The location of the stores have been ideally selected, to bring in more footfall and profit.
The Short Hills store will be the fourth one in the U.S, and second one with a ‘cold-room’ facility. ‘Cold Room’ concept is an initiative where customers can try the products in a room where temperatures decline to -10 degree Celsius.
The store in Montreal, located at the Saint Catherine street, is expected to pull in a lot of tourists. The last store will open at CF Pacific Centre which is famous for its luxurious shopping.
Dani Reiss, President & CEO, Canada Goose said that shopping at their brand is a chance to explore the company’s efforts towards innovative future. “Wherever we have gone, there has been a marvellous experience, with fans appreciating us heartily. I am thrilled to be bringing our genuine brand experience, unfiltered, to our customers in these premier locations,” Reiss said.
The company is also eyeing the upcoming holiday season by opening offline stores. Reports also say, the Toronto-based company is planning to expand in Hong Kong and Beijing as well, while focusing on China as be their main market.
