After new menswear chief from Club Monaco, Abercrombie & Fitch, an upscale American retailer that focuses on casual wear for young consumers appointed new Creative Director Katia Kuethe, former Creative Director of Lucky magazine, which recently shuttered its print operation. Katia has also worked at Tom Ford, YSL, J. Crew and Teen Vogue. Kuethe’s resume suggests that this new role may signal more changes in the brand’s attitude and look, while keeping a clear focus on the youthful market.
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