The Ludhiana flat knits market, having niche in sweaters/gents pullovers, generates a turnover of about Rs. 11,000 crore out of only Rs. 1,000 crore that is coming from exports. Whether it is export or domestic, there are plenty of reasons which are motivating the garment manufacturers towards design with greater focus on product development. Apparel Online talks to various players on directions for the hub in product development.
If last few seasons were all about the maxi dress, 2013 has couturiers chopping off a few inches to welcome the new ‘IT’ length – the midi. Often touted as dowdy and conservative, midi lengths have been surprisingly missing from the fashion scene for decades before designers finally picked it up in 2007. For a garment that was invented out of recession and conformities, midi lengths have, surprisingly, transcended to befit the sartorial tastes of both designers and consumers. Spotted on runways worldwide in figure flattering dresses and skirts with high street retailers belting out every style in it, midi lengths have been predicted to make a massive comeback in 2014…
Walking into an era of individuality and expressionism , 2014 is all set to witness a certain kind of voice in fashion. Reacting to almost everything that surrounds them, people are changing to develop specific tastes and distinctive personalities that all have something to say and a message to send across, categorizing themselves into complete lifestyles which haven't existed ever before. But what binds them all together is their free-spiritedness and the need to express, propagate and adorn what they believe in. Considering that our consumer is someone who is aware and conscious, the season brings with it a range of contrasting elements to cater to every kind of persona and every kind of choice…
India is a well established player in cotton sheeting, with many of the big corporate houses specializing in the category, but 100% polyester sheeting is still a largely unexplored area with very few players having setups to offer the product. Anand Tex International, Panipat is among the few players which are doing 100% polyester warp knitted sheeting for the international market and is seeking good growth from the category. Rakesh Garg, Director – Marketing (International), in a freewheeling conversation with Apparel Online proudly shared that while China holds leadership position in this category, his company is producing products at par on quality and performance...
The general perception of Gandhi Nagar in Delhi is that of a low end and very cheap jeans manufacturing hub, however it makes one think that why the denim giants Arvind and LYCRA® brand spandex producer INVISTA are seriously looking at penetrating into this market... The recently held trade event jointly organized by the two in Gandhi Nagar emphasizes the growing importance of the hub for denim fabric.
The Indian technical textile industry market size is expected to reach Rs. US $ 31.708 bn by the year 2016-17 with a growth rate of 20% year-on-year as per a report by the subgroup on technical textile for 12th Five-Year Plan. Sensing a future, Technical Textile (TT) has now become a new way means and opportunity for the Indian textile industry to sustain the present growth and thrive. A background paper titled ‘Technical Textiles & Innovative Nonwovens: An Overview’ prepared by Department of Textile Technology, IIT Delhi and PHD Chamber was released recently by Zohra Chatterji, Secretary, Ministry of Textiles, Government of India emphasising the growing importance of the segment.
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